Blog

Practical knowledge for SMBs.

Concrete tips, experiences, and guides on custom SaaS development, web development, and SEO – plainly written, without buzzwords.

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  3. Industries

    AI Assistance in the Office: What Does It Actually Deliver?

    Summarising emails, an internal wiki, training new employees, deadline reminders: what an AI assistant really takes over in everyday office work – with an honest cost-benefit calculation and GDPR check.

    · Industries · 11 min read

  6. SaaS

    Custom software that grows with you: from 5 to 50 users.

    When a pilot becomes daily business: how custom software grows from 5 to 50 users – and which architecture decisions, performance questions and licence traps you should know beforehand.

    · SaaS · 9 min read

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  3. SaaS

    ROI of custom SaaS development: the honest calculation.

    Does custom software actually pay off? An open calculation: investment, operating cost, time saved and licence fees avoided – with a concrete example over 3 and 5 years.

    · SaaS · 9 min read

  5. SaaS

    Why off-the-shelf SaaS fails so many SMBs.

    An honest assessment: where standard solutions hit their limits in small and mid-sized businesses – and which five warning signs show that you actually need something different.

    · SaaS · 10 min read

  6. SaaS

    SaaS or in-house software? A decision guide for SMBs.

    Off-the-shelf SaaS, custom development or perpetual licence – which option fits which company? An honest assessment with pros, cons, cost comparison and concrete recommendations.

    · SaaS · 8 min read

  7. SEO

    SEO basics for SMBs: how to become visible on Google.

    Search engine optimisation explained in plain language: what really matters, what is a waste of time, and which steps you as an SMB can take today – without an agency budget.

    · SEO · 13 min read

  9. Websites

    What does a professional website really cost?

    From a cheap website builder to a custom platform, anything is possible. I break down what a professional website is made of, explain what a relaunch costs and show where an investment really pays off.

    · Websites · 9 min read

  10. Law & Security

    GDPR & website: 9 pitfalls to check.

    Cookie banner, Google Fonts, tracking tools, hosting location – typical mistakes on business websites, the current legal position and how to prevent warning letters. Includes a self-check list.

    · Law & Security · 14 min read

Read enough – let's talk about your business.

Got a concrete question from your day-to-day? Call or write to me – I'll listen and tell you honestly what's worth doing and what isn't.

Just call: 0156 78 33 45 65Call Or write to me